Zaxy Fashion Film

21 de November de 2011

Esse ano, a marca de calçados Grendene em parceria com a MM Conteúdo criou uma ação super bacana com blogueiras e meninas influentes na internet para promover a coleção de Verão 2012 da Zaxy.

Não conhece a Zaxy? É aquela marca que tem modelos bem parecidos com a Melissa, considerada sua “prima”, mas com preços mais acessíveis. Com apenas três anos de mercado, a Zaxy da Grendene é um sucesso entre as garotas. Sempre conectada nas tendências de moda, os lançamentos da linha são coloridos e confortáveis.

Foram selecionadas 40 meninas (de 4 capitais diferentes – São Paulo, Rio de Janeiro, Porto Alegre e Recife – sendo 10 meninas de cada capital) para fazer um ensaio fotográfico e um editorial em movimento, conhecido como Fashion Film, com os calçados da Zaxy! E adivinhem só? Uma das gurias de Porto Alegre sou eu!

Cada menina recebeu um sapato da Zaxy e tinha que montar um look para o dia da gravação, e cada cidade tinha o seu modelo de sapato. O de Porto Alegre foi uma sapatilha azul marinho flocada com um detalhe dourado na frente, um amor! Confiram o look que eu montei com ela:

Sapatilha Zaxy

Macacão xadrez

Detalhe macacão

Unhas

A ação aproveita também para mostramos nossas cidades como pano de fundo. E bota pano de fundo nisso! Cada uma das selecionadas tinha que escolher uma locação para filmar, e os cenários ficaram lindíssimos. Eu escolhi o Brique da Redenção, um lugar super tradicional de Porto Alegre nos domingos, e que representa super bem a cidade!

Como se não bastasse ganhar a chance de ser modelo por um dia, as blogueiras mais votadas de cada cidade vão ganhar um editorial na revista Gloss! GENTE, já pensou?? Demais né?

Vocês me ajudam a ser a gaúcha vencedora?

Esse é o MEU LINK. Cada pessoa pode votar apenas duas vezes: uma pelo Twitter, e outra pelo Facebook. Eu vou ficar muuuito feliz se ganhar o ensaio na Gloss!

E quem pensa que a ação para por aí? Ainda tem a vencedora nacional da segunda etapa, que vai levar um Kit Trend Hunter: uma câmera fotográfica semi profissional e um iPad. Um sonho! Bora votar galera! A votação começa hoje lá no site da ZAXY e vai até segunda-feira que vem!

Equipe super bacana que realizou a ação: Fê Jesus (MM Conteúdo), Mauren Motta (MM Conteúdo), Andy Marshall (fotógrafo) e Mateus Philippi (cinegrafista)

Comente!
  1. Cris Marques 21/11/2011 às 15:25

    Já votei e posso dizer que vc ficou lindona!!! Parabéns amiga!!!

    Bjins

  2. Bruna 29/11/2011 às 13:11

    Super bonitas as fotos, adorei a roupa que você usou.

    Já votei também.
    beijos

  3. Aline Chavin 01/12/2011 às 11:49

    Oi, amei a sapatilha, você sabe me dizer quando vai estar nas lojas e qual será o preço?

    Beijos

  4. Day 02/12/2011 às 08:19

    Aihn, que tudo essa sapatilha, Bru!
    E você ficou super gata nas fotos. Adorei!
    De qualquer forma, queria que tivesse ganho…
    Beijo, Bru!

  5. marcas de roupas 06/12/2011 às 06:00

    maravilhaaaaaaaaaaa!!!

  6. Maria Perfume (Alice Bandini) 06/12/2011 às 15:11

    Ai, lindona, é lógico que você TINHA que representar os gaúchos! Rs! Que delícia, né? Urrú!

    Aliás, gente, BAPHO: alguém viu esse vídeo da Deborah Secco que tá rodando a Internet? http://youtu.be/QWyHiXHgAn8 Alguém explica? Rs!

  7. www.baby.com.br 07/12/2011 às 17:42

    huallll…que showww…achei o maximo a ideia da marca e amei sua roupa, estava LINDA!!! Quero uma sapatilh dessa…aiaiaiaiai

  8. Mih 13/01/2012 às 10:14

    Eu já votei, tercendo viu.
    Parabéns pela indicação a sapatilha é lindona e adorei seu look, sucesso.

  9. Angélica 19/01/2012 às 11:45

    Bruuuuu, não sabia que vc estava participando do desafio da Zaxyyy =(((
    No que deu?????

  10. eotica.com.br 31/01/2012 às 06:52

    Parabéns!!!
    Ficaram lindas as fotos!!!
    Beijos,
    Thais

  11. calcados-femininos.com 02/02/2012 às 10:01

    Adorei o sapato baixinho!
    Pare anos 50 até!
    Beijoss,
    Isa

  12. roupasdemarcas.com 10/02/2012 às 06:22

    que demais!
    eu também queria ser presenteada assim!!
    Parabéns!
    Beijos

  13. calcadoinfantil.com 03/04/2012 às 08:27

    Muito bom o seu ensaio!!
    Não para de publicar no blogue não!!
    Beijos, Thati.

  14. Patati Patata 05/11/2012 às 19:46

    Adorei o ensaio! Muito bom mesmo, as fotos ficaram ótimas! Achei lindo o macacão xadrez.. Beijos Luuh Martins.

  15. Frases de Natal 23/11/2012 às 14:23

    nossa, mas que lindas essas fotos ! adoreei ! poste mais coisas no site !

  16. Empregos Sine 24/02/2013 às 19:16

    Parabens por ter sido a escolhida, muito legal.
    bjoss

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